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In February 2011, Google declared the Panda update, which penalizes Internet sites that contains material duplicated from other Web sites and resources. Traditionally Internet websites have copied articles from one another and benefited in online search engine rankings by partaking Within this practice, nevertheless Google implemented a brand new system which punishes web sites whose content is not really distinctive. The 2012 Google Penguin tried to penalize Web-sites that made use of manipulative procedures to enhance their rankings within the online search engine.
With the growth in level of popularity of social websites web sites and blogs the main engines built improvements for their algorithms to allow contemporary content to rank promptly within the search engine results.
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